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Blog Post

11 Listings in 7 Days: Meet Fello's Powerful New Smart Automations


July 10, 2024 written by Tom Schrader, Chief Product Officer

We're thrilled to introduce you to Fello's intelligent marketing revolution — a suite of cutting-edge, AI-powered, and data-driven tools designed to help real estate agents and teams convert more leads to listings. 

First, to get you really excited, CEO Ryan's team, The Young Team, has beta-tested some of these tools.

Banner Blog v1 - Young Team Cash Offer Listings

Other beta-tester agents and teams saw cash offer requests (AKA, hand-raisers) within 24 hours of implementation. So let's dive into these game-changing features (AKA, the Smart Suite) that will transform how you connect with homeowners and close deals.

Smart Automations: Your Marketing Autopilot

Imagine having a personal marketing assistant who never sleeps. That's what our Smart Automations deliver! These prebuilt campaigns, whether short-term, long-term, or even infinite, are ready to roll, saving you precious time and ensuring your marketing efforts are always on point. No more manually configuring multiple messages, send times, and workflow — just set it and let Fello do the heavy lifting while you focus on what you do best: Closing those deals.

Smart Send: Right Message, Right Time

Timing is everything in real estate, and our Smart Send feature has it down to a science. This intelligent system analyzes multiple factors to determine the optimal moment to reach out to your contacts. By sending messages when engagement is likely, Smart Send:

  • Boosts email deliverability
  • Reduces the risk of spam reports
  • Maximizes the impact of your marketing credits

It's the ultimate iteration of getting the right message, to the right person, at the right time. 

Smart Content: Personalization at Scale

Gone are the days of one-size-fits-all marketing. With Smart Content, every email and postcard is dynamically customized to your campaign's purpose, whether it's promoting home values, cash offers, or addressing expired listings. Our AI continuously refines your message based on performance data, ensuring higher open rates, click-throughs, and ultimately, more leads and conversions. 

More Coming Soon...

We're actively working on more smart marketing solutions that will help you better connect and communicate with homeowners to keep building those relationships that sell and buy for years. So stay tuned for more updates! 

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At Fello, our entire goal is to consistently improve the tools and services we offer to help grow your business. Our intelligent marketing tools are designed to empower you and your team with technology that simplifies your workflow, optimizes your performance, and drives your success. The future of real estate marketing is here, and it's smarter than ever.

If you have questions about how to get the most from these awesome tools, reach out to your Customer Success Manager (CSM) or email success@hifello.com.

And if you're ready to get more listings, close more deals, and become the go-to agent in your area, schedule a personalized demo (do you sense that we're really into personalized solutions?).

Join the Fello Community, and let's revolutionize your business together!

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Ready to start driving more seller leads on autopilot?