This article will help to understand the features' distinct functionalities, benefits, and availability.
Two features that often garner questions are our Custom Brand Domain and Email-Sending Subdomain. Both are powerful tools designed to elevate your brand, but they serve different purposes. In this article, we'll clarify the differences between these two features, outline their benefits, and help you understand how each can be a valuable asset depending on your specific needs and account tier. Whether you're new to Fello or looking to refine your usage, this guide will provide a clear understanding of how to make these features work for you.
Custom Brand Domain on the Fello Platform
What is it?
A Custom Brand Subdomain allows our clients to have a unique URL like accountname.hifello.com. This feature enables our clients to host their landing pages, forms, and Home Value Dashboards directly within Fello's environment.
Benefits:
-
Ease of Setup: A seamless process ensures teams can quickly establish a professional and cohesive look for their web content.
-
Specific Usage: Primarily tailored for hosting web materials such as forms, landing pages, and Home Value Dashboards.
Availability:
-
Business and Enterprise accounts: This feature is automatically included, ensuring top-tier clients have all the tools they need.
-
Team accounts: Available as an add-on at $50/mo, giving teams the flexibility to customize as per their needs.
-
Professional accounts: This feature isn’t available for this tier, ensuring you aren’t paying for features you don’t need.
Using Own Sending Subdomain for Emails
What is it?
This feature allows clients to use their own sending subdomain, like info@mail.accountname.com, providing greater control over how emails are sent and received.
Benefits:
-
Branding & Recognition: Align your email communications with your brand, ensuring a consistent experience for your clients and leads.
-
Improved Inboxing and Reputation: Using a personalized subdomain can enhance email deliverability, ensuring your messages land in your client's inbox.
-
Specific Usage: Primarily designed for email marketing and communication, providing a personalized touch to your campaigns.
Availability:
-
All accounts: Regardless of your account tier, this feature is included, ensuring all clients can benefit from personalized email domains.
-
Note: To utilize this feature, you must have your own domain.
In Summary:
While both features accentuate your brand's uniqueness, they serve different purposes:
-
Custom Brand Domain helps to provide a cohesive online presence, essential for hosting web content.
-
Own Sending Subdomain is tailored for your email marketing needs, ensuring consistent branding and better email delivery.
Each feature is crucial in its own right, and depending on your specific needs, you can choose to leverage them in ways that benefit your brand the most.